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Behavioral Analytics in iGaming Marketing: Boosting Engagement and Retention
In the competitive world of online gambling, companies are increasingly relying on behavioral analytics to boost their marketing efforts....
Somyak Dhar
May 28, 20244 min read


How to Create Engaging iGaming Blogs
Building an engaging and informative online gaming blog is an essential tool for reaching a wide audience within the iGaming community....
Somyak Dhar
May 20, 20244 min read


The Ultimate Guide to iGaming Affiliate Marketing in 2024: Tips, Trends, and Beginner Insights
With the global online gambling market expected to reach $153.6 billion by 2030, now is an excellent time to explore this booming field.
Somyak Dhar
May 15, 20244 min read


The Role of AI and Machine Learning in Marketing Automation
Marketers have always pushed boundaries to find the best ways to engage audiences, from billboards to interactive social media campaigns....
Somyak Dhar
May 3, 20244 min read


Is Influencer Marketing Still Relevant and Effective in 2024?
Influencer marketing has transformed over the past decade into one of the most powerful tools for social media engagement and brand...
Shivani Singhania
Apr 24, 20244 min read


Tips for Creating Compelling Social Media Ads That Convert
In the fast-paced world of social media, your ad has just seconds to grab attention. But creating an ad that does more than just stop the...
Shivani Singhania
Apr 10, 20245 min read


AI in Digital Marketing - What's in Store for Us in 2024?
The integration of AI in digital marketing has transformed the landscape, making strategies more data-driven, efficient, and personalized.
Shivani Singhania
Apr 4, 20246 min read


Strengths and Weaknesses of Different LLMs - GPT-4, Claude 3, Gemini Advanced, Mixtral 8x7B, Llama 2, and Copilot
GPT-4 vs Claude 3 vs Gemini Advanced vs Mixtral 8x7B vs Llama 2 vs Copilot
Somyak Dhar
Mar 23, 20242 min read


How to Build a Winning Multi-Channel Marketing Campaign
In today’s world of hyper-connected consumers, businesses are expected to engage with customers on various platforms—whether it's social...
Shivani Singhania
Mar 13, 20244 min read


Introduction to Large Language Models (LLMs) in 2024
The landscape of Large Language Models (LLMs) has evolved remarkably, driven by advancements in artificial intelligence and machine learning
Somyak Dhar
Mar 5, 20244 min read

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