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The Critical Mistakes That Will Destroy Your iGaming Engagement in 2024 (If You Don't Fix Them Now)
The iGaming industry is increasingly competitive, making it difficult to gain and retain users' attention. Social media platforms are...
Somyak Dhar
Jul 18, 20245 min read


The Power of Customer Experience in iGaming: Key to Winning Player Loyalty
As the iGaming industry grows rapidly, customer experience (CX) is a critical factor in gaining an edge. The seamlessness and quality of...
Somyak Dhar
Jul 11, 20243 min read


How to Leverage Influencer Partnerships for a Successful iGaming Business
In the competitive iGaming industry, influencer partnerships have become a game-changing strategy to boost brand visibility and...
Somyak Dhar
Jun 28, 20245 min read


Why Offering Multiple Currency Options in iGaming Is Critical for Success
In today’s interconnected world, online gambling platforms serve players from diverse regions, each with its own currency preferences....
Somyak Dhar
Jun 17, 20244 min read


The Benefits of VIP Programs in iGaming: Boosting Loyalty, Engagement, and Revenue
In the competitive world of iGaming, VIP programs play a critical role in boosting player engagement, loyalty, and retention. These...
Somyak Dhar
Jun 10, 20243 min read


10 Effective Ways to Measure Marketing Performance
In today’s competitive landscape, businesses no longer rely on guesswork when it comes to marketing. With an array of digital tools at...
Shivani Singhania
Jun 4, 20244 min read


Behavioral Analytics in iGaming Marketing: Boosting Engagement and Retention
In the competitive world of online gambling, companies are increasingly relying on behavioral analytics to boost their marketing efforts....
Somyak Dhar
May 28, 20244 min read


How to Create Engaging iGaming Blogs
Building an engaging and informative online gaming blog is an essential tool for reaching a wide audience within the iGaming community....
Somyak Dhar
May 20, 20244 min read


The Ultimate Guide to iGaming Affiliate Marketing in 2024: Tips, Trends, and Beginner Insights
With the global online gambling market expected to reach $153.6 billion by 2030, now is an excellent time to explore this booming field.
Somyak Dhar
May 15, 20244 min read


The Role of AI and Machine Learning in Marketing Automation
Marketers have always pushed boundaries to find the best ways to engage audiences, from billboards to interactive social media campaigns....
Somyak Dhar
May 3, 20244 min read

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